Personal Profile

Soon Loo


I am the CEO of the Brunei Economic Development Board which is Brunei government’s central statutory body to grow and diversify Brunei's economy by attracting investment into the nation. I have been serving on board of directors of public and private companies in Brunei, China, and Singapore — including formerly being the chairman and board member of a publicly listed Asian company that went IPO for US$1.5 billion of market capitalization. In my personal capacity, I have been a visiting professor and adjunct faculty in universities in the region, including Singapore Management University, Nanyang Technological University, University of Brunei Darussalam, and Universiti Technologi Brunei.


Professional Details

Company Name
Brunei Economic Development Board
Industry Background
Professional, Technical, Administrative & Support Services
Field(s) of Expertise
Innovation, Entrepreneurship, Coaching
Area(s) of Mentorship
General Entrepreneurship

Mentoring Details

Mentor Type
Preferred Language of Communication
Preferred Mentorship Length
12 months
Meeting Frequencies
Once a quarter
Number of Hours per Meeting Session
1 hour